Valeo Group | 4 Jan, 2024 | 5 min

At CES 2024, Valeo and Sennheiser present ImagIn: an immersive sound and light experience in your car

Valeo and Sennheiser have combined their technologies to design a unique immersive sound and light experience and will present the ImagIn demo car for the first time at CES 2024 in Las Vegas.

Expectations for personalized experiences continue to grow, especially as vehicles become more autonomous and passengers have more time to enjoy a new kind of interior experience. Valeo and Sennheiser Mobility have worked together to develop a unique multisensorial exploration where light combines with immersive sound, offering a new level of immersion. The heart of our common vision is to change the way of perceiving car interiors, transforming onboard spaces into informative, entertaining, and immersive zones. With ImagIn, the car becomes a cocoon of well-being.

The partnership between Valeo and Sennheiser embodies a common commitment to excellence and a passion for pushing the boundaries of innovation.

Valeo has developed improved technologies for daytime projection to deliver an onboard polysensorial and immersive experience. Moving beyond a driver-centric approach, all passengers will experience unique style and functionalities, thanks to an interior projection on surfaces and sound management. The Valeo interior lighting system is composed of projection modules, a smart adaptable user-interface based on gesture detection and a software dedicated to projection and content management. This innovative system will extend the useful surfaces and make them accessible for all passengers thanks to a human-machine interface (HMI) at the front and the back of the vehicle. Beyond its practical utility, it transforms the vehicle design without impacting the hardware, combining visual projected content with smart surfaces and sound for an immersive and intuitive experience. ImagIn covers 5 patents for this innovation.

Sennheiser’s advanced audio system creates the illusion of a sound stage around each passenger, transforming every ride into a breathtaking soundscape. It transforms the entire cabin into a vibrant multi-dimensional soundscape. The Immersive sound zone algorithm for headrest audio in all seats, along with animated visuals, increases the acoustic separation between each seat row, allowing passengers to enjoy tailor-made travel experiences.

The ImagIn demo car will be on display at CES 2024 in Las Vegas at Valeo’s booth, Central Plaza, booth CP17.

About Valeo
As a technology company and partner to all automakers and new mobility players, Valeo is innovating to make mobility cleaner, safer and smarter. Valeo enjoys technological and industrial leadership in electrification, driving assistance systems, reinvention of the interior experience and lighting everywhere. These four areas, vital to the transformation of mobility, are the Group’s growth drivers.
Valeo in figures: 20 billion euros in sales in 2022 ; 109,900 employees at December 31, 2022 ; 29 countries, 183 plants, 21 research centers, 44 development centers, 18 distribution platforms.
Valeo is listed on the Paris Stock Exchange.

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About the Sennheiser brand
We live and breathe audio. We are driven by the passion to create audio solutions that make a difference. Building the future of audio and bringing remarkable sound experiences to our customers – this is what the Sennheiser brand has represented for more than 75 years. While professional audio solutions such as microphones, meeting solutions, streaming technologies and monitoring systems are part of the business of Sennheiser electronic GmbH & Co. KG, the brand licensing for automotive is operated by Sennheiser Mobility, and the business with consumer devices such as headphones, soundbars and speech-enhanced hearables is operated by Sonova Holding AG under the license of Sennheiser.

About Sennheiser Mobility
With Sennheiser Mobility, Sennheiser brings 75 years of audio excellence and its unique audio software portfolio to everyday driving. The Sennheiser Mobility software delivers the ultimate in audio capture and reproduction to transform the way that people experience content or communicate from the car. As a scalable and adaptive system, Sennheiser Mobility supports the evolution of transportation needs and redefines the in-vehicle audio experience for entertainment and communication.

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